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Flexibility to Target Market Means Money in the Bank for Agents

ProspectsPLUS!, industry leader in agent prospecting tools, gives today’s real estate sales agents more than just bells and whistles in its upgraded product ProspectsPLUS! 6.0.   It proves it has the marketing muscle to help agents compete in a hot market.  How?  “We provide a complete end-to-end marketing solution for associates in an on-demand world,” says President Jim Morton.   With careful attention to the industry trends, and thousands of hours of “outside the box creativity” ProspectsPLUS! gives agents a continuous stream of effective and selective target marketing materials which allows them the ability to market to the right person, at the right time, with the right piece.  Incorporating the most cutting edge technology available, this system allows agents the freedom to integrate data, create collateral pieces on the spot and utilize a web-based fulfillment option for their postcard marketing needs. 

Never before have agents had the total flexibility to create as many or as few marketing materials with so little cost.   Take for example, a situation where a FSBO finally says, “Ok, come on over.”  Now the agent is faced with a limited window to make the cleanest presentation possible.  ProspectsPLUS! gives that agent a virtual buffet of support materials printable on the spot to take with them on their appointment.  Imagine the impact of printing Just Listed Cards with a homeowner’s address, bringing it to the appointment, addressed and stamped.  That sends the clear message that as an agent you are ready, willing and ahead of the game to effectively market their home.  Add to that brochures and presentation pieces that help an associate handle any objections from price reductions to commission cuts.

Moreover, one of the best features of this system is found in its inherent simplicity.  With just a few keystrokes and mouse-clicks to load the agent’s personal information, photo and company logo, over 500 marketing materials are at their disposal.  Every piece is fully integrated with the agent’s data, ready to print themselves, send to a professional or upload to ProspectsPLUS! for fulfillment.  The program also uses categories and provides tips for easy access.  “I purchased ProspectsPLUS! as I entered  my real estate career.  Not fully understanding just how powerful the program really was, I have generated literally hundreds of leads using this marketing software.  The system couldn't be easier to use, it's totally editable so you can personalize it, and there are even tips added to give you ideas on how to use the marketing materials to their full potential.  I strongly believe ProspectsPLUS! was a large factor in my success thus far,” says customer Mike Eskelson.

ProspectsPLUS!, Account Representatives are available in most areas to train your associates to strategically target market as well as take advantage of new data mining capabilities available to help increase your market share.  Please contact Julie Escobar at 1.866.999.MLSM (6576) for more information.

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